Chery Richards

I bring over 20 years of experience in sales and business development, focusing on the Hispanic and general markets. Currently, I am a licensed Health & Life Agent with Annuity Team US, where I conduct seminars and workshops on modern retirement planning and specialize in sales and annuities, particularly long-term care riders.

Throughout my career, I've excelled in planning, organizing, and setting priorities in fast-paced environments. My persuasive communication skills and proven track record in dramatically increasing sales and client bases have been pivotal. I have strong client relations nationwide and am adept at developing and managing professional relationships with key decision-makers.

I began my professional journey at Smitty's Inc. in Phoenix, developing and maintaining loyalty card programs for 28 grocery stores. I later held roles such as Retail Marketing Director at KZZP in Phoenix, New Business Manager at ABC Disney in Phoenix, and Director of New Business Development at Emmis Communications, where I implemented successful marketing programs and community events.

At Univision Communications Inc., I served as National Account Manager and Director of New Business Development and Regional Manager in Business Development for corporate services. I was responsible for executing and managing new business initiatives and developing direct client relationships to increase national revenue. I led various community programs, including the "40 Hispanic Leaders Under 40" awards event and drive-to-retail programs.

In addition to my role at Annuity Team US, I serve on the Board of Directors for the Maricopa Community College Foundation (MCCF), where I develop programs and events to raise revenue for continuing education and scholarship campaigns.

I am a proactive problem solver with excellent project management skills, known for my results-oriented approach and strong decision-making abilities. My passion for my work and commitment to making a positive impact in my community and industry are at the core of my professional ethos.